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In this section, you will find a space to focus on idea generation. Valuable ideas come from different sources and sometimes users forget two of the most important ones, customers and employees. That’s why this space includes pre-built templates and idea generation activities based on customer feedback, innovative users, and engaged employees.

Customer-based templates are under the “VoC” (Voice of Customer) tag, including Focus Groups, Customer Visit, Lead User Analysis, Client Workshop & Customer Advisory Board Employees-based templates are under the “Internal team” tag, including Internal Team Brainstorming and Employee Submissions.

At the end of each technique, templates include a section for you to decide if the idea is moving to the next stage, idea screening.

👀 You don’t have employees or customers? Read the Beginners Guide to learn how to adapt the techniques.

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Ideation (Start here)

Screening

Research

← Back to Main Dashboard

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Dictionary

Education

Good practices

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1. Idea Generation

[Use the database templates to create a new idea generation session according to different techniques by hovering on the right side of the table and clicking on the blue arrow. Use database views to create pre-filtered visualizations]

*Idea Generation -